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..Kiasu: The Key to Success” – Ungku Aziz..

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November 22, 2006 12:53 PM


‘Kiasu’ Is Key To Success Of The Malays – Ungku Aziz


Get more on info on Royal Professor Ungku Aziz HERE!

KUALA LUMPUR, Nov 22 (Bernama) –Royal Professor Ungku Aziz, in a think-out-of-the box approach to tackle the Malay dilemma, wants Bumiputeras to have the ‘kiasu’ drive to succeed.

“I think many of the rural people are complex, too shy, too kind to have this kiasu drive. This is one of the important things to be a good Bumiputera entrepreneur,” said Ungku Aziz, a leading academician and economist who has devoted his entire life to rural poverty mitigation.

“Because kiasu people say ‘I want to be the best’, ‘I want to be number one‘. Or as the PM (Datuk Seri Abdullah Ahmad Badawi) says the towering (Malays). But not everybody can be at the tower, but everybody can be a little kiasu.

Khairulorama: Malay people should have that drive of controlling one sector of the specialized world. To monopolize that one important sector or industry.

“Kiasu is a Hokkien word which is popular in Singapore. But I think it’s time for us to say that our rural people should also be a little more kiasu or a little more aggressive, ” said the longest serving vice-chancellor of Malaysia’s premier and oldest university, Universiti Malaya. He held the position for almost 20 years.

Prof Ungku Aziz was delivering his keynote address at the launching of a chair named after him and the Centre for Poverty and Development Studies set up at Universiti Malaya recently.

The chair and the centre which was launched by the Prime Minister, serve as a focal point for academic work, research, consultancy and technical assistance in the areas of poverty and development for the academic community, the public, policy-makers and the international community.

In his academic discourse, Ungku Aziz expressed his thoughts under three main inferences — human resources, natural resources and lack of entrepreneur development. He provided solutions to the problems.

He said Bumiputera entrepreneurs should learn thinking skill which was not taught as a subject in school, to understand about risk management and basic accounting.

-Khairulorama: I find some good reference from the book written by Dato’ Shukor Omar; Revivalism through Entreprenurship; Pelanduk Publication.

He said good entrepreneurs should be sadiq (truthful), amanah (trustworthy) and telus (transparent).

Sadiq means say the truth, say things like they are, say as it is.

“You must be amanah, that means you must be trustworthy, if you promise to do, you must do. Otherwise, you don’t make promises.

“You must also be telus. All the under-the-counter deals are not good for rural development. I am saying here that all the people involved in rural development should be telus, which means they are open, there are no sidings and there are no partial compromises.”

Prof Ungku Aziz said rural entrepreneurs should also have the 4’s — Sopan (courteous), Santun (polite) and Selalu (always) Senyum (smile), he said.

“With the 4’s, you will be a good businessman and entrepreneur,” he added.

He said there should be ‘Bumi boomer’ in the rural areas, like the baby boom phenomenon that took place after soldiers returned home from the World War.

-Khairulorama: “Bumi- boomer” a good term, may be I’ll be using it in my later articles.

“They (Bumiputeras) must boom and expand in large numbers if they are going to be effective in rural development programmes.”

He said the boom, including among the women, could help break the monopoly and monopsony powers of traders (M-M system), one of the root causes of rural poverty.

He stressed the need for a generation change where young entrepreneurs should find opportunities for better employment and accumulation of wealth in the rural sector.

“This may reduce huge unemployment, especially among the graduates. It should be an opening up of huge synergy in the upstream and downstream development.

-Khairulorama: The way I see it, unemployed should be able to seek new markets. New industries, get some training from policy makers, and proceed with project. Khairulorama recommends getting into Industri Asas Tani, gazillion of oppurtunities yet to be discovered.

“Besides the need for more education at all levels in all types, there should also be the aim of transforming white-collar people into workers in jeans and straw hats.”

He said low productivity was the key problem of rural human resources.

“There is a need for attention in the implementation of human resources in favour of rural people. One glaring economic deliberate choice will be the reduction of large infrastructure projects especially prestige projects, showpiece buildings and even bridges,” he said.

-Khairulorama: Mismanagement will lead to future extravagance and wastings.

He attributed rural poverty to, among others, the selfish mismanagement and wanton destruction including of pristine tropical forests and rich ecology as well as colonial imperialism which destroyed the traditional social system, and destabilised political organisations and cultural links of the people.

There was, therefore, a need for land reforms to protect the rural farmers as land usage was still guided by laws made in the early days of imperialism, he said.



Written by M Khairul Z

June 5, 2007 at 10:42 pm

6 Responses

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  1. dear sir

    how could i contact ungku aziz for our upcoming seminar program that will be held on oktober 2009..if there is any personal assistant that we could contact..

    tq for your coorperation


    June 6, 2009 at 3:50 pm

  2. Ungku Aziz, Prof. DiRaja
    372, Jln Morib
    Sepang Batu 29
    Kampung Taliair
    Banting, Selangor


    June 6, 2009 at 6:19 pm

  3. try to encourage malay or bumi by using a hokkien term. i think this is against the sentiment. why don’t we use a malay term?


    June 21, 2009 at 3:44 pm

  4. I don’t think usage of terms in any languages can be considered as ‘against sentiment’. We’re still learning anyway and the best word to describe this act is ‘acceptance of knowledge’.Even Prophet Muhammad once tell his ummah to gain knowledge as far as China. Was there anything ‘against sentiment’ towards his saying then zzeed?


    October 14, 2009 at 3:35 am

  5. […] ..Kiasu: The Key to Success” – Ungku Aziz.. June 2007 5 comments 4 […]

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